How The Pros Reach the Top Talent Before They Start Looking
For many businesses, the key to successful recruiting is finding the top talent before someone else snaps them up. Recruiters are no longer like sharks, silently navigating through firms and stealing top recruits. Now, recruiters help employers find candidates through networking and relationship building as top talent not only wants good jobs, but to feel comfortable at work. Instead of trying to steal candidates, there are better ways to get the top talent before another firm does.
5 Tips to Success
Network: Instead of going in for the kill like a shark, it is better to fit in with the school of fish. By networking, you build relationships, which is what today’s top talent is look for in a workplace. Talented employees know they will be paid for their efforts, but they want to build friendships and feel like they are appreciated. Networking can help you find talent and help the talent find you.
Build credibility: As a recruiter, it is important that you represent the firm truthfully. If a talented employee finds out that you did not, you and the firm will lose credibility. This will impact the types of candidates you will have access to in the future.
Ask for referrals and offer referrals: This is where relationship-building helps you and the recruits. I have found plenty of top candidates by asking employees, friends, and even competitors. People feel appreciated when help is asked of them. Not only have I asked for referrals, but I have sent candidates elsewhere because I know that other firms will be better fits.
Know what to talk about:This is part of building credibility. You should know about your firm’s projects, accounts, and technologies. Top talent will expect this of you. When you can talk about what your firm does, you can then ask questions of the recruits and listen closely to their answers. This builds relationships and lets you both see if you will be a good fit for each other.
Don’t push: Because choosing a job is a big decisions, many candidates need time to think. If you push too hard, the candidate could become overwhelmed and go elsewhere. Pay attention to body language so you do not become overly aggressive in your desire to hire.
Work, is more than how we make our living, it is how we provide for our families and our future. So getting the best opportunities possible is a critical part of leading a happy, prosperous life. That is why I love recruiting so much. At its best, it allows me to help people find the very best match for their interests and talents.
I recently was asked to contribute a series of articles on critical topics for job hunters. Few people will stay at the same job or even the same industry their entire professional career. So, job hunting isn’t something you do when you need to, it is a critical life skill you should learn and hone your whole life.
Tricky thing to know
With such a big and important topic, the tricky thing is to know where to start. I wanted to make sure my writing focused on practical, actionable advice so I stuck to three topics I consider critical for success as a candidate. The topics were navigating career changes, interviewing and resume writing.
As mentioned in the articles, I think it is important to think about every aspect as competing for the attention of the resume screener, interviewers and hiring manager. You want to know who you are targeting (think of them as an audience, I think that helps). And make their jobs easy. They are busy and the marketplace is crowded. So, make sure you “ready” and “aim” before you “fire”.
In my article on resume writing I shared a lot of tips and tricks. Before you start writing your resume make sure your work networks and social profiles represent exactly who you want them to be. You need to be delicate if you are going to start this process when you are employed so use good judgement. Think about keywords and customize your resume for the role and the company. Use their language where possible and make sure your resume doesn’t just say what you did but speaks to what you accomplished. Most recruiting departments (and recruiters) are using resume databases to screen for keywords. Make sure you have relevant keywords in your resume for your level of experience and intended job.
Andrew Reiffenberger Social Media Tips
Have a carefully planned social media strategy. LinkedIn is critical for most people’s job search. I have put a lot of time into my LinkedIn. Please connect with me and we can share networks and also I would be happy to answer your questions. You want to build a network of people you can get real value from and can provide real value in return. Build and demonstrate your expertise by posting original writings and make sure you have a professional picture and carefully proofread descriptions. Add links to other social media like Twitter. And on your Twitter, post content of similar types. If you want to post content you know a prospective boss would not like, then start a new account and have that type of fun on that account.
Author, Andrew Reiffenberger resides in Minnesota. If you have any questions, please feel free to contact Andrew Reiffenberger and you can also connect with him on Linkedin.